What are you really buying?

"When you buy something from an artist, you're buying more than an object.  You're buying hundreds of hours of errors and experimentation.  You're buying years of frustration and moments of pure joy.  You're not buying just one thing;  you're buying a piece of a soul ...a small piece of someone else's life."

 

 

Artisan, Artist or Craftsperson - if you are not someone who makes things with their head and their heart and their hands, then you may not have ever given all this much thought.  

But for people who strive to create art or products or goods based on an original idea that sparks up in their mind, or a long-history of traditional skills and the gradual learning and refinement of historical skills, this will all ring so true.  

For creative types and creators, my feeling is that the receptiveness to your craft never turns off.  The more you do it, the more creative you become.  Of course - it's the practice of creativity.  The more you let your mind dream up ideas and think them through, then the more these ideas bubble up and you are itching to try them all.  Every day brings a flow of impressions, colours, lines, shapes, thoughts - a multitude of moments where inspiration strikes.   

 

But there's a reality to working as an artisan.  We have to decide which ideas are worthy of investing our time.  Which ones do we have a significant likelihood of actually pulling off in reality?  And are we operating in a zone of commercial-reality?  Will this product ever sell and can we make it for a realistic price?  Can we access the materials that we envisage?  And do we know how to use the materials?   Or do we have start a process of experimentation - for days or weeks or months?  That can be really costly when it doesn't work out!  

It's the inspiration that keeps you going at such times.  The inspiration and the vision in your head drives it all.   

As a hatmaker, for me that motivation is all about beauty and the Cinderella moment - the moment when someone tries on the hat that you have designed and created and they see that they are transformed.  I guess it's an advanced case of the Fairy Godmother Syndrome.

We all buy on price to some degree or another - we have to of course. In a world that churns out so many products that bring no beauty and precious little function, I'm keen to support the creators!  

So to those who can and do buy any product of original creation or hand-made effort - no matter what it is - I hope you recognise the full breadth of what you are really supporting.  And thank you from one of the creators! 

 

 


Carolyn Unwin
Carolyn Unwin

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